You know your website doesn’t work all by itself, but what do you do to promote your site?

This article is a list of ways, some free and some paid, to promote your small business Web site on the Web. And don’t miss the list of “Four Things Not To Do” at the end.

You don’t need to do all these things to find success. Definitely submit your site to free search engines such as Goggle and pay for Yahoo. (Together they command about 70% of all search traffic.) Then, pick one these online strategies or an offline strategy to test out.

Study the strategy you select by reading a variety of online articles and analyze whether it’s a good fit for your business. How much time and money will it take? Would you be willing to do it in the long term if it works?

The concept of using the internet for promotional and advertising purposes is becoming increasingly popular these days. It’s affordable, provides great returns on investment, and is highly effective. Not for any reason, is the concept of online advertising picking up steam.

It’s one of the best ways, which a small online business can use to compete against a large business, when it comes to advertising. Some of the advantages of this type of advertising are given below:

Our Answer: An Internet presence, or website, offers a great potential to both your congregation and to your church or ministry. Here are just a few of the clear benefits you may derive from a ministry website.

Through your website, you can:

• Strengthen your other communication efforts

  Whether it is advertising your Easter or Christmas service, or letting people know about your upcoming sermon series, you can integrate your website with your other traditional communications efforts.

Global Audience, gives you a Competitive Edge, Effective Advertising, Enhances Credibility, Efficient Communication, Available Day & Night all year round, can be Easily Updated, Trade Online.

Having a well designed web site will not only be beneficial to your business in today's electronic world but will also help you save money.

Key Benefits of Website:

• Saves money on advertising. With a web site your quarter page advert can tell the world about your company, your product(s)/service(s), special offers etc. You may even be able to take a smaller ad and simply say visit us at www.mycompany.com
• Can carry much more information about your products/services than a printed brochure